IMPACT OF COVID ADOPTION OF CASHLESS METHODS AMONG GENERAL PUBLIC IN INDIA

Harikumar Pallathadka, Laxmi Kirana Pallathadka*
Page No. 56-64

The global pandemic of COVID 19 has emerged as one of the significant threats to the Indian economy and the financial markets present in the country. To contain the spread of Severe Acute Respiratory Syndrome Coronavirus 2 (SARSCoV2), our government implemented a variety of measures, including a nationwide lockdown, limiting public transportation, prohibiting large public gatherings, prohibiting religious, cultural, and social assemblages of any kind, advising the general public not to leave their homes for non-essentials or casual business, instituting social distancing as a norm, allowing work from home, and enforcing proper This pandemic has not only harmed local businesses and small vendors but also had its impact big businesses. In such challenging times, digital transactions have proven to be a boon for ordinary people by helping them deal with their important business and service-related transactions safely and securely through the internet. A Sample of 243 respondents was surveyed to know different modes of transaction adapted during the pandemic and the impact of covid on the adoption of cashless methods among the general public in India. Multiple regression was applied to analyze the results. It is found that there is a significant impact of Covid in the adaption of cashless methods among the general public of India. 
Keywords: Online Transactions, Digital Payments, Implementation, Adaptation, Accessibility.